17 January 2018

Dr. Bronner’s Supports
“Humane Washing” Enterprise

“Do not waste, do not harm the land or people or animals.”
- Dr. Bronner’s

Many of us animal rights activists have used Dr. Bronner’s’ “Magic Soap” for years, confident that the company’s lofty rhetoric reflected the highest ethical standards toward animals and the planet as professed in their Cosmic Principles of guidance “in everything we do, from soapmaking to peacemaking.”

Imagine our surprise on learning that Dr. Bronner’s business, which espouses “Be kind to animals, earth and body,” is funneling profits to Farm Forward, an organization that promotes farmed animal production and consumption, including the Good Shepherd Poultry Ranch in Kansas and the Good Shepherd Poultry Institute dedicated to preserving “heritage poultry breeds and helping rebuild an agricultural system that puts animals back in the center of farming.”

Frank Reese of Good Shepherd Poultry Ranch
Photo: Good Shepherd Poultry Institute, a project of Farm Forward and Good Shepherd Poultry Ranch

What Can I Do?

Please express your displeasure to Dr. Bronner’s and urge them to dissociate their business from all forms of animal exploitation in keeping with their claims of “peacemaking” and doing animals “no harm.” Since when did cutting an animal’s throat cause the animal “no harm”? Since when did breeding and killing animals for cuisine constitute “peacemaking”?

UPC emailed Dr. Bronner’s in December advising them we would no longer purchase their soaps and toothpaste as long as our purchases helped fund their affiliation with Farm Forward.

To date, Dr. Bronner’s has not responded – all the more reason to request a written reply to your message.


More on the Good Shepherd Poultry Ranch:
ASPCA Helps Poultry Producer Expand His Business - UPC ...