“The down jacket is currently experiencing astonishing popularity — but before you rush out and buy one, ask yourself this: how cruel is the coat?”

The Daily Mail (UK) reveals “the dark side of the down industry, where hordes of birds — particularly geese — suffer horrifically to provide the filling for the latest fashion statement.” Read the article, watch the video, post a comment, tell your friends:

http://www.dailymail.co.uk/femail/article-2240096/Feathers-ripped-birds-backs-gaping-wounds-sewn-pain-relief-The-barbaric-cost-winter-coat.html